Sunday, May 17, 2009

Blog Entry For week one

This week Emily and I formed a group of two. Mrs King advised against it so that we would have less work to do. However we decided that we would work together on the weekend to make up for it. We decided to work together because we have had a lot of experience in working together and work well and efficiently together. We also think about things differently, creatively and critically. Because of this our assignment will have all aspects to think about and will be well rounded. The next thing our pair did was as a group. We completed our brainstorm of NPI's. An NPI is a non-profit institution. Our brainstorm included the Salvation Army, Red Cross, RSCPCA, Gold Coast Childrens Foundation the McGrath foundation and the Breast Cancer Foundation. In the end we both choose the McGrath foundation as we both felt strongly about the cause and felt passionate about it. Then as a group we found the McGrath foundation website and reserached the foundraising techniques that McGrath Foundation already uses. This is the website :http://www.mcgrathfoundation.com.au/

Then we brainstormed about the different things we could do as a group to promote our NPI and a product that we would wish to sell or advertise. some of these were :

o A television advertisement
o A sponsorship campaign
o A new product to sell

In the end we actually choose a concept (GAMS- Get a Man Scan). And we choose to promote this concept by creating a television advertisement.

I felt that all the tasks were successful to some extent. Everything worked out and we both agreed on everything in the end. For example when we were choosing which NPI to do we couldnt decide until we found the McGrath Foundation. With this NPI we both agreed. We also were able to decide that we should make a concept and a television advertisement. In the beginning Emily thought we should sell a product and i believed that we should make a television advertisement. But it turned out alright as we decided that making a concept was a fantastic idea. At the moment i dont think there is anything we can improve on, as we are not too far into th assignment yet and there have not been any critical errors.

This week i believe that we were both effective and hard working. We worked well together and let each other understand why we wanted to do anything in particular. We listened to each other's ideas and logically decided what was the best option for us. I believe that we both worked well this week as a gruop as there was no individual work.

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