Price

Price

The product GAMS doesn’t necessarily have a price as we are not selling anything. Technically we are promoting a concept. The only worry is how much the advertisement will cost to air so many times on television. We can only hope that we money we receive as donations as a cause of this exceed the amount it costs to air. This means that the only way that we can raise money for the McGrath foundation is by making sure that people donate more than we paid to air the commercial. The price of a television commercial can vary depending on when it is aired. There is a wide range of the price of a thirty second advertisement. However we air it at the right time and the right channels we can get the most attention. When people recognise GAMS, thanks to this television advertisement, we can sell products and sponsor sports people and get relatively high charity and money for the McGrath foundation. The more men are aware of breast cancer the easier it will be to raise money for the McGrath foundation. The more people know and understand what GAMS is, and the longer we can hold the concept for, the quicker we can raise the amount it cost to the air the advertisement. Then we can easily raise much more for the McGrath foundation than we have raised before.